For those who are die-hard organic consumers, this information is probably not new to them. So why do they continue buying organics? And why do those who know relatively little about organics buy them in the first place? A big reason is concern over pesticide residue in food. Research has found that although some organic foods can still end up with pesticide residue from cross-contamination or other sources, far fewer organic foods have such residue and those that do have far less of it than their conventional counterparts. Of course, concern for the environment is also a big reason. Pollan notes that despite the contradiction inherent in the term "industrial organics," Earthbound Organic alone has kept 270,000 pounds of pesticides and 8 million pounds of petrochemical fertilizer from being applied to 25,000 acres in California.
A major point that we didn't have time to address is class is that, as with the points I raised in my last post about industrial meat production, perhaps the most important concern of all is a mistrust of companies who wield a great deal of power and profit the most from conventional methods of production. I will write about this more in future posts, as it's a theme we will revisit again and again throughout the semester, but one that warrants at least brief mention now as well.